East Village Spa has partnered with the Beacon of Life Women’s Shelter to provide free facials and skin care products to help the shelter’s residents learn what it feels like to relax and be cared for, in addition to developing a skin health routine that is attainable and manageable.
The Beacon of Life serves women who do not have a safe place to reside or who need support in their housing. Many of their clients come directly from incarceration and The Beacon programming focuses on helping them with employment, financial stability, mind/body wellness, and recovery. When the licensed estheticians at East Village Spa decided to partner with an organization to help educate and nurture women, the Beacon was a natural choice.
Julie Hewitt, Case Manager at the Beacon of Life said that in addition to not feeling worthy of self-care, the women at the shelter have skin care concerns unique to their situation. Hewitt describes advanced signs of aging due to drug use and stress. She adds, “I see a lot of acne, wrinkles, dry skin, and pock marks from scabbing.”
Cassie Sampson, owner of East Village Spa, says “I believe working in a spa environment, we take skin care for granted, but we know that when our skin looks healthy and we feel worthy of being cared for by others, we gain confidence. We hope a boost in confidence helps the residents who are making positive life changes like starting a new career or reconnecting with family.”
Both East Village Spa’s employees and the team at The Beacon of Life shelter hope that the women come away from their spa experience with a sense of relaxation and feel that they are valued and important.